TV Widgets & the 2012 Olympics
- posted on August 27, 2008 / filed under media, sports
- 2 comments / add yours
If you are anything like me, you probably experienced quite a few instances of sports bewilderment while watching the Beijing Olympics over the last few weeks. Dozens of sports were showcased, many of which are entirely foreign to the average viewer. As a result, I’d wager the following questions were pondered by millions:
- “What’s the name of this sport, again?”
- “How exactly do the rules/scoring work?”
- “Is this a qualifying heat, or the final race?”
- “Which team would the winner of this match go on to play?”
- “Which star players on the court/field should I be keeping an eye on?”
- “What other related events will this athlete be competing in?”
While a viewer could answer any of these questions by visiting websites like NBCOlympics.com or Wikipedia, this equates to lousy user experience. Most viewers aren’t going to want to get off the couch. Even those armed with a laptop have to take their eyes off the TV, pull up a browser, and wade through the website to find their obscure answer. Ugh.
But there’s good news! I would wager that by the 2012 Olympic games, viewers will be able to find answers to all of the questions above (and more) simply by using their TV’s remote control. How? By using TV widgets. Continue reading »
